MARKETING SOFTWARE FOR HOME SERVICES, CONTRACTORS, AND REALTORS THAT LIVES UP TO ITS NAME
1. BE FOUND
Managing your business’s “location data” is the most important (and least understood) way to make sure customers are finding you and not your competitors. Google and the other search engines check hundreds of directories (sites like Yellow Pages, Yellow Bot, Manta, Hotfrog, Dex, and dozens you’ve likely never heard of) to determine whose information is most accurate. Whoever Google thinks is the most accurate… that’s who gets listed first (regardless of reviews FYI).
Awesome Marketing’s software syncs your location data across hundreds of datapoints to give you the best shot at qualifying for top rankings on the search engine results and map results pages.
2: BE LIKABLE
Social Media has become the ultimate “Catch-22” for most businesses. If you ignore it, your business seems “cold and out-of-touch”, but once you make that first post if you stop you seem “dated” or even out-of-business. Is it worse to never make a post or to make a few posts then stop for 6 months?
Thanks to Awesome Marketing’s automated posting solution you’ll never have to worry… just log in every few weeks or months and “set and forget” your posts. Your business gets all the customer goodwill that comes from looking active on social media while you get to stay sane and not spend half your life logged into multiple sites reposting the same pic over and over…
3. BE TRUSTED
Fact: over 90% of customers will look at reviews before making a buying decision, even for brick-and-mortar and service businesses. From attorneys to zoos there is no escaping that reviews make the difference. And did you know that even a 4.5 star reputation is not that great anymore?
So imagine… you take great care of 100 customers and 20 of them even leave you a 5 star review (usually it’s waaay lower than that). Then 1 person has a bad day and leaves you a 1 star review. Now you have a 4.5 star reputation and are considered “questionable” based on what Amazon has taught us.
It isn’t your fault, but it’s 100% your problem as a business owner today. Awesome Marketing’s proactive “review harvester” gets you more good reviews from your happy customers and lets you control which sites they show up on!
4. BE INFORMED
All this marketing stuff is… well, awesome (literally in our case) but it only FEELS awesome when you see that it’s working for your business and understand how. Our Insights tab allows you to see how your location data, social media presence, and online reputation are working together to drive your business’s engagement online. You can see how much activity your map listings, website, social posts are getting and how they are driving the things that matter to your business like (clicks and calls that convert to customers)!
Never have to take some marketing nerd’s word for it again… the Awesome Marketing Insights tab has all the info you need in a way that even the most tech-phobic person can’t help but appreciate!
A WORD ABOUT "MARKETING"
5 Things To Expect From Awesome Marketing
→ INCREASED REVENUE
→ DECREASED CUSTOMER ACQUISITION COSTS
→ MORE CUSTOMER GROWTH
→ HIGHER CREDIBILITY
→ IMPROVED BRAND AWARENESS
“Marketing”… a vague word that most business owners know they need but few can really define. Here’s a definition we can all work with – “how I make people want to buy my stuff”.
And in the modern, hyper-connected, crowd-sourced, data-aggregated, short-attention-span world of customer behavior there are 3 things that are proven to make you memorable and enticing to your potential customers
- Prominent ranking in searches
- Good reviews (and lots of them)
- Consistent and engaging social content
Awesome Marketing’s platform focuses on making these 3 tasks easy to manage and measure in a way that is doable for any small business. The result is way more customers seeing your business, liking what they see, and buying your products and services.
SUCCESS FROM THE SOFTWARE
- 200% INCREASE IN GOOGLE SEARCHES AND IN GOOGLE MAPS
- 200% INCREASE IN CUSTOMER ACTIONS
- 500% INCREASE IN VIEWS ON WEBSITES OTHER THAN GOOGLE, YELP, AND BING
- 92% OF PEOPLE WILL READ A REVIEW BEFORE MAKING A BUYING DECISION
- 90% OF REVIEWS GENERATED FROM THE SOFTWARE ARE A 5 STARS
- A ONE STAR INCREASE IN REVIEWS RESULTS IN ABOUT A 9% INCREASE IN REVENUE
- 41% OF CUSTOMERS SAY THAT ITS IMPORTANT FOR A BUSINESS TO HAVE STRONG SOCIAL MEDIA PRESENCE
- 75% OF SOCIAL MEDIA USERS SAY THEY'VE TAKEN ACTION AFTER BEING INSPIRED BY A POST FROM A BUSINESS
- 60% OF SOCIAL MEDIA USERS SAY THEY'VE DISCOVERED AND PURCHASED NEW PRODUCTS ON SOCIAL MEDIA